Vehicle sales record MASSIVE growth during Navratri, almost 5.4 lakh units sold: FADA

Navratri is one of the auspicious festivals celebrated in India and buying a vehicle in those days is no less than the icing on the cake. That said, the latest report from the Federation of Automobile Dealers Associations reveals that the country’s auto retail trade has surged 57 percent this year during the Navratri festival, equating to record sales of nearly 5.4 lakh units. Total car sales between Sept. 26 and Oct. 5, 2022 were 5,39,227 units, compared to 3,42,459 units sold during Navratri last year, FADA said in a statement. The sales recorded this year were also record-breaking, improving on the previous best of 4,66,128 units in Navratri from 2019, it added.

Navratri sales show customers are back in showrooms after a three-year hiatus, said FADA president Manish Raj Singhania. According to FADA data, sales of two-wheelers in the Navratri this year were 3,69,020 units compared to 2,42,213 units during the holiday season last year, a growth of 52.35 percent. Compared to 3.55,851 clocked units in the Navratri of the pre-Covid year 2019, two-wheeler sales growth was 3.7 percent.

“The two-wheeler category, which showed continued weakness compared to pre-Covid months, also registered single-digit growth,” Singhania said. Passenger car sales at this year’s Navratri were 1,10,521 units, up from 64,850 units last year, a growth of 70.43 percent, FADA said.

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Similarly, commercial vehicle retail sales grew 48.25 percent to 22,437 units, compared to 15,135 units sold in Navratri last year. Growth was also seen in the tricycle category, which sold 19,809 units in Navratri this year, compared to 9,203 units last year. Tractor sales also rose 57.66 percent to 17,440 units, from 11,062 units sold in Navratri 2021.

“We now hope that this trend continues to Deepawali so that in addition to the passenger car dealers, who will see a decade high during this festive event, the two-wheel dealers also have a good season and therefore help them to liquidate the stock that they have built up in anticipation of a good party,” Singhania said.

(With inputs from PTI)

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